How to Protect Your Margins Before the Sale Begins with Albert Banks
| Hosted by Jody Grunden & Jamie Nau
The Creative Agency Success Show: Episode 150
Many service-based business owners win deals, deliver great work, and still struggle with margins.
In this episode, Albert Banks breaks down how service-based businesses can protect margins before work even starts. You get a clear look at pricing strategy, value-based pricing, project profitability, cost awareness, negotiation tactics, and sales frameworks that help agencies and professional services firms grow revenue without burning out their teams.
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