The Creative Agency Success Show: Episode 159

The future of agency growth is not just more automation – it is also more human connection.

In this episode, Jay Owen, CEO of Business Builders, joins Jamie Nau to discuss agency community, event strategy, thought leadership, organic growth, and how AI is changing agency owners’ work. Jay shares the story behind Agency Builders Retreat, why in-person connection matters more in an AI-driven world, how to build events people want to return to, and why thought leadership creates opportunities long before a sales conversation begins.

Key takeaways:

  • The future is both autonomous and human. AI creates leverage, but agency owners still need trust, relationships, and real connection.
  • Community can become a growth engine. Agency Builders grew through connection, referrals, and shared learning.
  • Events are a form of stage-building. Your own event, podcast, or platform can help build authority.
  • Thought leadership compounds over time. Consistent content around a real problem creates opportunities that direct outreach may not.
  • AI works best when it removes real friction. Connected tools can support follow-up, email, research, and daily operations.

If you are trying to grow an agency in a way that is profitable, sustainable, and ready for the future of AI, tune in to the full episode of The Future of Agency Growth Is Human and AI-Driven with Jay Owen.