AAM Honors Anders Marketing Efforts
Anders received four Marketing Achievement Awards at the Association for Accounting Marketing (AAM) annual Gala and awards ceremony in Orlando, FL.
Anders took top honors in four of only 13 marketing and business communication categories for firms over $25 million in annual revenue; Social Media Campaigns, for our Where Is Anders campaign; Social Corporate Responsibility for our ALS Ice Bucket Challenge, Recruiting Campaigns for our two-day summer program, Discover Anders, and Events for our 2014 open house, Taste of Anders.
The awards ceremony was part of the AAM Summit 2015: Roots of Success Conference, which was attended by over 500 accounting marketers from across the United States, Canada and abroad. The annual AAM conferences is the only one of its kind, devoted entirely to accounting firm marketing, and planned by accounting marketing peers in the industry.
Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged 125 entries. Winning entries were recognized for the accomplishment of a specific goal or objective, executing a project strategically, and measurable results. Donna M. Erbs, chief marketing officer, and Lindsay L. Suelmann, marketing manager, accepted the awards on behalf of Anders. Atomicdust designed the poster submissions of the winning entries.